three green bullets

Stakeholder interviews 2010

Larry Richardson

Hydro has given away a relatively large parcel of land for future development in the state of Michigan, after remediating on-site groundwater and soil contamination issues. The grounds are probably the healthiest they have been for 70 years.

Billy Fredagsvik

"It's rare that we disagree with the other board members and management, but when it happens, it is often regarding issues that are particularly important for the employees. Then we use our influence," says Billy Fredagsvik.

Marius Holm

“We challenge Hydro to engage itself even more in projects that reduce emissons from aluminium production. But we are also concerned about the industry’s position in Europe, due to what we feel is a misconceived European policy” - Marius Holm, Bellona

Stephan Rösgen

Higher recycling rates offer the greatest potential for improving the environmental performance of the beverage can. European beverage-can producers and metal suppliers have therefore agreed upon a common objective to facilitate recycling of cans.

Kenneth Enemark, Mads Bonde and Kirsten Hansen

Also our extrusion business in Tønder, Denmark, was hit by the economic downturn following the financial crises. Management and employees chose to work closely together to ride the storm as smoothly as possible.

Anne Kristin Sydnes

”Businesses should work closer with humanitarian organizations. What companies call new or emerging markets are often well-known for non-governmental organizations, who have valuable local and national knowledge gained over long periods of time."