To Essen, fully confident of aluminium's future
 LARGE STAND: Hydro's stand at the Aluminium 2004 trade fair in Essen is centrally located at the A20 area by the entrance to Hall 3. |
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(Sep. 22, 2004) Hydro is again one of the major exhibitors at ALUMINIUM 2004 in Essen, Germany. The company's presence at the trade fair not only underlines its position as the leading aluminium company in Europe, but also its strategic commitment in its home market. Hydro Aluminium's president was also able to point out good prospects for market growth.
The large trade fair in Essen, taking place this year from 22 to 24 September, is a major event in the global aluminium calendar. A record number of 600 exhibitors from 37 countries will participate in the fair. Hydro's stand, A20, is centrally located by the entrance to Hall 3.
 GROWTH: Jon-Harald Nilsen, head of Hydro's Aluminium business area, took the opportunity at the Essen trade fair and conference to restate his confidence in continued aluminium market growth in the coming years. (Photo: Terje S. Knudsen) |
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In interviews with the press and meetings with customers and industry representatives in Essen, Hydro Aluminium president Jon-Harald Nilsen underscored his faith in aluminium's future. Hydro is expecting an annual growth 4.4 percent in the Western World markets between now and 2007. Hydro also anticipates a growth rate of 5.6 percent for the use of aluminium in the automotive industry.
Hydro Aluminium's commitment to Europe is shown by significant increases in its primary metal production capacity and alloy sales, achieved through its unique metal supply concept, plus the expansion and modernization of the Sunndal metal plant, now the largest primary aluminium plant in Europe.
Some other Hydro innovations to be presented at the "ALUMINIUM 2004" world trade fair are:
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New metal sheet for body applications.
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New highly ductile alloys for die-casting applications that can now be produced without the cost factor of solution annealing treatment. This means that die-cast parts can be used more economically, even in areas requiring high elongation at break – for instance in chassis or body applications.
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Energy-saving facades from extruded building systems of aluminium.
"News from Hydro", published in connection with ALUMINIUM 2004:
Hydro presentations at the conference:
Read more about ALUMINIUM 2004 on the web:
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