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Hydro encourages debate on sustainability

The company took the “Alumínio Infinito” project to an event promoted in Belém, Pará, by the non-governmental organization Imazon, with the presence of big names linked to the theme.

A chat about sustainability brought together nationally renowned guests to discuss the theme, on the last 31st of December, in Belém (PA). The programming of “Literatura & amp; Sustainability 3 ”, with the support of Hydro and was part of the programming of the traditional Pan-Amazon Book Fair.

The debate was opened by Tasso Azevedo and Matthew Shirts. The first, forest engineer, consultant and social entrepreneur in sustainability, forest and climate. The second editor-in-chief of National Geographic Brasil magazine. The mediator was Beto Veríssimo, from Imazon, a non-governmental organization that promoted the event.

André Trigueiro, professor and creator of the Environmental Journalism course at PUC / RJ and editor-in-chief of the program Globo e Cidades, Soluções, was another highlight at the event. "We are living in a world that will soon punish anyone who produces anything by emitting a lot of CO2," said the journalist, who also addressed the importance of solar energy production and the concept of a resilient city, among other topics.

The event ended with the participation of journalist Míriam Leitão, columnist for the newspaper O Globo and economic commentator for the newspaper Bom Dia Brasil, who spoke about how the environment and climate issues permeate all journalistic agendas. “The most important thing in economic journalism is value and price. The economic journalist has to know how to answer this. But, when the environmental and climate issue came into my life, I understood the depth of it and, for me, value and price came to be seen in another way ”, he explained. & Nbsp;

Infinite Aluminum - Hydro, which recently announced the goal of being carbon neutral by 2020, was one of the sponsors of “Literatura & amp; Sustainability". The company took the opportunity to take the message of the Infinite Aluminum project to the public, distributing the folder with information on recycling aluminum and the company, in addition to the can of the project containing mango juice.

"Supporting events like this means having the chance to raise awareness about sustainability, which needs to be part of society's daily life. This is also one of the premises of the Infinite Aluminum project, which since 2013 has been showing the importance of aluminum and carrying out environmental awareness actions where our units are located and in Belém, since our aspiration as a company is to be 'Better, Bigger and Greener' ", explained Cesar Vasconcelos, Hydro's Bauxite and Alumina Communication Manager. < / p>

This text is machine translated. To view the original Portuguese text, click on PT on the top right of this window

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