EmBarca Amazônia 360 is a program that seeks to strengthen and enable young people, age 18 to 29, to be socio-environmental entrepreneurs. The purpose is for them to become capable of contributing to sustainable development of Barcarena and Abaetetuba, municipalities in northern Brazil, where we have operations. The project aims to identify and leverage sustainable business ideas in the region, with an emphasis on forest resources and biodiversity.
The program is divided into three phases:
- Conduct three entrepreneurial workshops to identify ideas targeted at the Amazon, Barcarena and Abaetetuba region that can be used as business opportunities for young people
- Conduct a field course for "ideation" that allows young people to acquire knowledge of forestry, agroforestry, biodiversity, creative economy and business opportunities
- Conduct a “Demo Day” event where young people can present their business models to a sustainable entrepreneurship ecosystem group (teaching and research institutions, credit institutions, investors, entrepreneurs, among others).
The total objective of the program is:
- To train and build capacity for 300 young people in entrepreneurial education through the entrepreneurial workshops
- To train 45 young people in the “ideation” field course
- To present 10 sustainable business ideas formulated by the 45 participants on “Demo Day”
- To finally select 3 winning teams