We have the competence and experience to continue to lead in low-carbon aluminium and renewable energy. That is our core, but that doesn’t mean we can’t do more. We will also grow in new areas.
There are three key global trends that combined create an opportunity for us to expand, innovate and do new things. Sustainability, electrification and urbanization are creating huge global demand for what we can produce, today and in the future.
How megatrends drive Hydro's strategic direction
So, what sets us apart?
We have a strong foundation to build on, with expertise and competence built up over 115 years of developing sustainable businesses. We are thousands of engaged colleagues throughout the world, in energy and aluminium. In many areas, we stand out as #1 in our industry with leading technology and know-how.
We will lift profitability and drive sustainability. This is how.
Our strategic direction
- Strengthen our position in low-carbon aluminium and metal recycling
- Diversify and grow in new energy
We are ready to take the lead.
The combination of our renewables-based aluminium and our technology edge gives us a unique position in the market. At the same time, we will expand beyond aluminum, based on the same competencies that have made us an industrial champion for more than 100 years.”
- CEO Hilde Merete Aasheim