Hydro has upgraded the website dedicated to its aluminium precision tubing business, and is confident that the new site will capture the attention of potential and current customers. It is more product-related than before, and far more customer friendly.
"The new site showcases our growing range of precision tubing products as well as the increasing number of applications, primarily in automotive but also in the non-automotive segment," says Salvador Biosca, who is president of Hydro's precision tubing business sector.
In addition, he explains that the new website better reflects Hydro as a global supplier in the aluminium precision tubing market. "It should be easier than before for business contacts to find the right product for their application - and the right person to help them," he says.
Besides the easier-to-use navigation and streamlined look, the precision tubing site has several other new features. These include:
- Section dedicated to CO2 applications
- Contact form for new and potential customers
- Focus on events and exhibitionsHydro also intends to produce the English-language site in other languages. "Having versions in Chinese, Japanese and Korean will make the tool more useful for our contacts in those markets," says Biosca.
Hydro, the largest aluminium company in Europe, is the global market leader in providing extruded and rolled aluminium solutions for automotive heat exchanger solutions. Our tubes are found mainly in applications such as condensers and evaporators for air-conditioning systems as well as liquid lines for air conditioning, heater cores and radiators for engine cooling systems, charge air coolers and other cooling systems.